🕐08.10.09 - 12:21 Uhr
Legendary Explorer Kingsley Holgate on Twitter
Media release from Captain Morgan Black Label:
For an interview, pictures or a soundbite, please contact Sandra or Dumi
at 021 487 9000 or 079 167 6863 (Sandra) 082 333 4659 (Dumi)
8 October 2009
Follow legendary African adventurer, Kingsley Holgate on Twitter
Kingsley Holgate, Africas epic adventurer and philanthropist can now be
followed on Twitter where he will give live updates about his
expeditions, his upcoming book and the work he and his family team are
doing across the continent to improve the lives of underprivileged
communities.
Kingsley Holgate says: "I took note of a community on Facebook that has
been started as a tribute to what we do, and noticed the power of social
networking.
Through my Twitter profile I will be able to communicate
with followers in Africa and anywhere else across the globe.
This tool
will also enable me to spread the message about the social upliftment
initiatives such as the campaign against malaria, the Rite to Sight
campaign, the provision of mobile libraries, learning materials and
Lifestraws for purified water."
Kingsley Holgate has just concluded his most recent feat, the Boundless
Southern Africa Expedition, which took him across nine countries in
Southern Africa.
The 15,500 km coast to coast journey took 120 days and
linked seven transfrontier conservation areas, more than 30 national
parks and nature reserves and more importantly the communities that live
in and alongside these wildlife areas.
It was all about nature, culture
and community.
Kingsley will send regular feeds to his profile and his followers will
have an opportunity to suggest new ideas for his adventures by linking
to the Captain Morgan Black Label site on www.captainmorgan.co.za
.
Followers will get live feeds about
Kingsleys forthcoming book and he will also be able to reply to
questions asked by other Twitterers.
"My journeys have taken me to different parts of Africa where I have
been privileged to meet thousands of people of many cultures and creeds.
Through Twitter I hope to be able to stay in close touch with people who
care about community work and keep the legendary spirit of adventure
alive," says Holgate.
"When Kingsley sets off on his journeys, everyone can join him on his
adventures via Twitter and be able to interact with him directly.
Twitter has a total of 6 million unique monthly visitors and 55 million
monthly visits globally.
As one of the few modern day adventurers and
philanthropists Kingsley will provide unique and intriguing content for
those who will be following him," said Lizanne Bartlett, Marketing
Manager Rum and Tequila for Brandhouse, a long time supporter and
sponsor of Kingsley Holgate.
Go to www.twitter.com to follow Kingsley Holgate (@kingsleyholgate).
For more information on Kingsley go to www.kingsleyholgate.co.za.
Not for sale to persons under the age of 18.
Drink Responsibly.
-ENDs-
Issued on behalf of Captain Morgan Black Label and Brandhouse Beverages
(Pty) Ltd
For further information please contact:
FD Beachhead
Sandra Sampayo 021 487 9000 /079 1676863
Dumezulu Maphophe 021 487 9000 /082 3334659
Sandra Sampayo
Account Director
Cape Town
FD
6th Floor 125 Buitengracht Street
Cape Town, 8001
T +27 21 487 9016
F +27 21 4260582
M +27 79 167 6863
www.fd.com
A member of FTI Consulting, Inc.
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